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Generate more leads and increase brand exposure by mastering digital marketing! Our digital marketing blog provides you in-depth information on how to drive more online traffic to your website or social media account. Even better, we can even help you convert the new traffic into money-generating accounts for your business!
Get the digital marketing resources and guidance you need to improve your business without paying a dime! After we identify your business needs, we’ll connect you with the best company to bring your vision to life! Contact us for your FREE Digital Marketing Strategy session and we’ll help create a personalized marketing campaign to meet your business goals. If you prefer the DIY route, keep reading more information in our digital marketing blog.
What is Digital Marketing?
Your company or product needs to be in front of as many eyes as possible. People spend a ton of time online, which creates massive opportunities for the savvy digital marketer! Nearly everyone solves problems using search engines and interacts with friends and family on social media. How well you leverage these platforms can make or break your business.
Search Engine Marketing, or SEM, connects you with people actively searching the internet for your products and services. Timing is everything in life and business; brands that connect with people while they’re actively searching for solutions win.
Social Media Marketing grants you instant access to people’s personal lives. Social media companies gather a lot of data that you can use to locate your ideal client and send the perfect marketing message their way! Unlike with Search Engine Marketing, social media users are not actively in pursuit of your product or service; they are usually mindlessly browsing or interacting with friends and family. Talented social media marketers are able to catch people’s attention in creative ways and increase brand exposure in the process.
Most entrepreneurs and business professionals are too busy with day-to-day responsibilities to master digital marketing. If you’re one of those people, contact us for your FREE Digital Marketing Strategy Session. We will assess your business needs and connect you with the best option to achieve your goals. Let’s explore the benefits of digital marketing.
Digital Marketing Benefits
Digital marketing allows you to access millions of people at will and gather valuable business data. After amassing a lot of data from marketing campaigns, you can take the guesswork out of management with data-driven decision making. It can take years to gain enough data to make wise business decisions. However, the best digital marketers use the massive data companies like Facebook, Google, and YouTube have already collected.
Google allows advertisers to connect with their ideal client at the exact moment their interested. Facebook users share their entire life on the platform and supply an endless amount of marketing opportunities for advertisers.
Great digital marketing campaigns also decrease consumer objections during the sales process. Digital marketing builds rapport with your target audience by making them familiar with the value you provide before even speaking with them. By the time they interact with your company, they’re already familiar with the company and product.
Digital Marketing Challenges
It can be difficult to create a marketing budget as a new business without investment capital. However, the best digital marketers understand they have to spend money to make money.
Furthermore, advanced marketing concepts can be difficult to understand. If you have little digital marketing knowledge, it’s tough to know what’s important and what’s not. If you ever need help deciphering a good course of action, contact us for a free consultation.
Lastly, it’s time-consuming to create and monitor campaigns. Hopefully a trusted staff member is willing to help you. If not, try to keep tabs on the amount of money your campaigns have generated. Keep in mind it takes time to optimize marketing campaigns- so allow at least a few months before pulling the plug.
Best Digital Marketing Strategies
In WealthHunters Digital Marketing Blog you will have constant access to the best digital marketing strategies. We produce digital marketing content relevant to a variety of industries and we’re happy to answer any questions you have. It’s always important to increase your engagement with new and existing customers no matter what business you’re in. Millions of people interested in what you have to offer are at your fingertips. By understanding and leveraging the best digital marketing strategies, you can increase your business quickly. Below, we list some the best digital marketing strategies you can utilize. We provide far more in-depth information on each of these topics throughout our digital marketing blog.
Search Engine Optimization, or SEO for short, is the process of organically increasing traffic to a website by:
- providing search engines information, also known as metadata, describing the content.
- increasing the user experience with a well-designed website, readable content, and fast page load speeds.
- identifying the exact words people type when searching the internet and creating content that serves as an information response.
Google Ads involves creating campaigns bidding on keywords used by people actively searching the internet for your products and services. Successful Google AdWords advertisers test and refine their approach until they get it right. This process involves creating multiple variations of ad copy, landing pages, and content to see what encourages searchers to click and convert.
Social Media Marketing
Despite recent issues, Facebook is still the social media marketing powerhouse. Facebook possesses an immense amount of data on its users and can provide targeted marketing opportunities to advertisers based on user behavior.
Videos and images are far more popular than text ads and Instagram captures this truth perfectly within its platform. Instagram allows advertisers to capture users attention with targeted, eye-popping ads. Also, Instagram is owned by Facebook, so you can leverage much of the same data and cater it to match the Instagram platform.
LinkedIn is a great way to connect with young business professionals. It’s great for B2B opportunities as well. Generally speaking, LinkedIn ads allow advertisers to target a more sophisticated business crous. LinkedIn is also a popular way to establish business connections with people that can help you grow and expand your business.
Email marketing is a great way to stay in touch with prospective and existing clients. Furthermore, there are massive amounts of data on email campaigns, so your success rate will be predictable within a range.
Mobile app marketing and text message marketing are increasing in popularity because they provide advertisers direct access to to potential customers via text messages and push notifications.
Text Message Marketing
News flash- the majority of us check our cell phones hundreds of times per day. Text messages have extremely high open-rates and provide immediate access to your target audience. In fact, according to a study by SMS Global, text message open rates exceed 98%!
Get FREE Digital Marketing Help!
Why wait? Start generating leads and web traffic today! Digital marketing doesn’t have to be as complicated as it seems. WealthHunters help make marketing easy for you. Download our FREE Internet Marketing Guide and get actionable, easy steps to create your own marketing machine! We also include a free digital marketing consultation! Click the link above or fill out the form below and we’ve got you covered!